ShowIt Review: What We Really Think (Spoiler: It’s Amazing)

We’ll just say it—we love ShowIt. Our own site is built on it, and it’s one of our go-to recommendations for clients who want a beautiful, strategic website that actually works.

If you’ve ever looked at ShowIt and thought, “This looks complicated…”—you’re not alone. We thought the same thing at first. But once we got into it? Game changer.

What Is ShowIt, Anyway?

ShowIt is a drag-and-drop website builder that lets you design pretty much anything you can imagine, without needing to touch a line of code. It’s especially great if you want something custom—not cookie-cutter—and it gives you full control over how things look and function.

The coolest part? ShowIt runs your blog through WordPress, so you get the best of both worlds: a totally custom front-end design with all the SEO power of a WordPress blog on the back end.

Why We Use ShowIt for WMM (and So Many of Our Clients)

We didn’t choose ShowIt by accident. We tested a bunch of platforms over the years, and here’s why this one stands out:

1. You can make it look exactly how you want it to
With ShowIt, we’re not stuck in the limitations of a template. We can design freely—drag, drop, tweak, refine—until everything feels just right. That’s how we built our own site, and why it’s so fun to create custom websites for our clients, too.

We can match your brand, add intentional layout elements, and still keep everything user-friendly. It’s not just about pretty pages—it’s about thoughtful design that helps your business grow.

2. It’s not actually that hard to use (we promise)

We’ve heard people say ShowIt looks “advanced” or “confusing,” but once you’re in, it’s really intuitive. Especially if you’ve ever used Canva or any drag-and-drop tool before.

We walk all of our clients through it after launch so they can update things themselves. (And we’re always around if you need a hand.)

3. The SEO is way better than people realize

Let’s bust a myth: ShowIt is great for SEO. In fact, when it’s set up properly (which we take care of), it’s one of the best combinations of SEO power + design freedom we’ve found.

You get:

• Custom title tags and meta descriptions
• Full control over heading structure (H1, H2, H3…)
• Alt text for all your images
• Clean mobile and desktop versions (which helps rankings)
• Blog posts powered by WordPress, which is the gold standard for SEO content

Plus, good design actually helps your SEO. A clear, user-friendly site keeps people engaged—and search engines notice that.

Real Sites We’ve Built on ShowIt

We’re not just talking the talk—we use ShowIt for ourselves and our clients.

• Our own site—Wasson Management + Marketing: Clean, modern, and fully custom.
• BossMom.com: One of our favorite examples of a content-heavy site that’s still totally user-friendly and very good-looking.
• CW Fence & Gate: The PERFECT example of how local businesses need beautiful, and funcitonal web design and SEO to stand out.

We’ve also built ShowIt sites for service-based businesses, coaches, creative entrepreneurs, and product-based brands. Every single one is unique—and every single one is SEO-ready.

Pros + Cons (Because We’re Honest Like That)

What we love:
✔️ Total design freedom
✔️ Easy-to-use drag-and-drop builder
✔️ Great mobile optimization
✔️ Full SEO control (plus WordPress blogging)
✔️ Beautiful, strategic sites—fast
✔️ Great support if something goes sideways

What to keep in mind:
➖ There’s a small learning curve at first
➖ No built-in e-commerce (but you can integrate with other tools)
➖ If you love a done-for-you approach, you’ll want a designer (hi, that’s us!)

Is ShowIt Right for You?

If you want a site that:

• Feels like your brand
• Converts visitors into leads or clients
• Is simple to update after launch
• Looks amazing on every screen
• Has all the SEO tools you need…

Then yes, ShowIt might just be your new favorite thing.

It’s a great fit for:

• Creative service providers
• Coaches and consultants
• Personal brands
• Small business owners who want more than a basic template

Want Us to Build You a ShowIt Site? Here’s What’s Included:

When we build a custom ShowIt site, we don’t just make it pretty and call it a day. Here’s what you actually get:

• Full custom design (mobile + desktop)
• Keyword-focused SEO setup
• Blog setup through WordPress
• Lead generation tools, opt-ins, and call-to-actions
• Post-launch training and support
• Peace of mind that everything is done right

Let’s Make Your Website Work Harder (and Look Better While Doing It)

If you’re ready to create a site that finally feels like you—and actually helps you grow—let’s chat.

We’ll handle the design, the tech, the SEO, and everything in between.

Click here to contact us and get started