GrowthIQ, The AI Marketing Hub
Running a small business shouldn’t feel like doing everything alone.
That’s why we built GrowthIQ — your all-in-one marketing hub powered by AI and backed by real strategy.
GrowthIQ gives you access to your dream team of AI marketing experts — built from the systems, structure, and strategy of Wasson Management + Marketing.
Together, they help you plan smarter, market with purpose, and grow with confidence.
Hiring a Fractional COO means having a strategic partner who can take your big ideas and turn them into action. We lead your team, manage the day-to-day, and build the systems that keep your business running, so you don’t have to.
You don’t need more to-dos. You need someone who makes sure things get done.
Born from Experience
After helping 40+ businesses grow through hands-on management and marketing strategy, we realized something: not every business is ready for a full agency — but every business deserves access to the right systems and strategy.
That’s why we created GrowthIQ — an AI-powered business growth tool built from the same frameworks and expertise our agency clients use every day.
It doesn’t replace what we do at WMM — it’s built from it.
Create, manage and implement a marketing calendar
Your Dream Team of AI Experts — From Suzy the Social Creator to Sam the SEO Pro, your personalized AI team is ready to support every part of your marketing.
Inside the platform, you’ll find:
GrowthIQ combines human strategy and AI-powered precision to help you manage your marketing like a pro — even if you’re not one.
Day to day team leadership & accountability tracking
You're leading a growing business—and doing way too much of it alone.
Your team has potential, but no one is truly leading or managing them.
You’re scaling fast, but the backend of your business can’t keep up.
You need high-level support—but not another full-time employee.
You’ve outsourced before and been burned—you want a partner who gets it and takes ownership.
The small business owner who’s wearing too many hats
You know it’s time to delegate more than just tasks.
The founder who isn’t ready to hire full-time
Whether it’s budget, bandwidth, or plain hesitation, you need help but not full-time.
The entrepreneur with a remote team.
You’ve got people helping, but no one leading.
The business owner who’s been burned before
Maybe you’ve outsourced and felt disappointed. We operate with you.
The visionary who’s scaling but stuck & tired,
You’re drowning in to-dos. You need someone to bring structure without killing momentum.
The entrepreneur who values autonomy.
You want a team that gets is. We don’t wait to be told what to do—we show up with initiative.
Social media management seems to be essential in today's business landscape. Wasson Management + Marketing has taken this key element off my plate and allowed me to focus on what I do best. I appreciate the frequent communication and cooperative approach to the social media plan. I have worked with 'professional' marketing companies since starting my business only to be thoroughly disappointed. This experience has been much different, and the intimate feel of this company is exactly what I am looking for as a small business owner.
Working with Madisyn has been an absolute dream. I've hired several people before her and they don't stand a chance compared to her. Since day one, Madisyn has been on top of her game and is a vital piece of my company. We accomplished 6 months of project work in her first month. If you're looking for someone you can trust, it's Wasson Management + Marketing.
Madi is truly a Godsend to my business. She not only makes me feel more confident about what I'm doing, but she encourages me to do things that are completely outside of my comfort zone—things that I need to be doing as a business owner. Without her, my business wouldn't have grown to the size it is today. If you need business support, you couldn't find a better person. She helps make your already great business even more successful.
I wanted to take a moment to share how impressed and grateful I am for the work of Madisyn and Chelsea from Wasson Management + Marketing. Since we began collaborating, they have brought a fresh and creative approach to our social media presence. Their ability to craft engaging content, interact with our audience, and analyze the effectiveness of our campaigns has truly elevated our brand. Their dedication and professionalism are evident in every post. More than just their skills, it's their passion and genuine care for our brand that shine through, making a real difference. I highly recommend Wasson Management + Marketing to anyone looking for top-notch social media experts!
Professional, creative, timely, and extremely effective with their social media strategies. Will absolutely utilize again and come highly recommended!
When the right systems are in place and your team knows what they’re doing, everything changes. You stop chasing things down. You stop managing chaos.
That’s the power of a true operational partner.
If you check at least one of these, you're ready for a Fractional COO:
Our clients are smart, driven, and deeply committed to their work. They’re not looking to hand over control—they’re looking for someone who can help them keep it. That’s what we do. We bring structure, leadership, and follow-through.
You don’t need more people doing random task. you need someone who can bring it all together
You have a team without a true leader in place
You’ve hit a new level of growth—but your systems haven’t caught up
You’ve outsourced before and it felt more frustrating than freeing
You’re not ready to hire full-time, but you need high-level help now
Step 1: Book a Call With Us
We’ll start with a 1:1 call to dive into your business. Where things feel stuck, what’s taking up your time, and where we can create momentum fast.
Step 2: We Give You Our Recommendations
We know you care deeply about your business, and there's a lot riding on it. So let's get on the same page and then dive in to action!
Step 3: Ongoing Optimization & Leadership Support
Once we’re aligned, we’ll begin implementation. I’ll lead your team, manage operations, streamline systems, and take ownership of the backend so you don’t have to.
You want to spend your time doing the things only you can do.
Making big decisions, building relationships, creating offers, and driving the vision forward. Not managing tasks. Not fixing systems. And definitely not chasing your team for updates.
A Fractional COO (Chief Operating Officer) is a part-time operations leader who helps run the behind-the-scenes of your business — managing your team, systems, and daily operations — without the cost of a full-time executive.
If you’re spending more time putting out fires than growing your business — or if you’re feeling stretched too thin managing everything yourself — it’s probably time. We step in to bring structure, leadership, and breathing room.
Yes! We work directly with your team to clarify roles, improve communication, and make sure everyone is aligned and working toward the right priorities.
Not at all. We specialize in helping small businesses and growing teams who need leadership and structure but aren’t ready (or don't want) to hire a full-time executive.
We’re as involved as you need us to be. Some clients need a few hours a week; others need more. We’ll create a plan that matches the level of support you’re looking for.