AEO (Answer Engine Optimization): How to Make Your Business the Answer People Find Pop quiz: When was the last time you scrolled past the first Google result to find what you needed? If you’re like most people, the answer is… well, almost never. And increasingly, you’re not even clicking on that first result anymore because […]

GEO (Generative Engine Optimization): How to Make Sure Your Business Shows Up in AI Search Results If you’ve Googled anything lately, you’ve probably noticed something new at the top of your results: a neat little AI-generated answer that pulls information from multiple sources and serves it up in a tidy summary. No clicking required. Google […]

You know that feeling when you Google “best pizza near me” at 6 PM on a Tuesday and find exactly what you need in seconds? That’s local SEO working its magic. And here’s the thing – your potential customers are doing the same thing right now, searching for businesses just like yours. Whether you’re running […]

Consistency, Not Quick Wins, Is the Secret to Long-Term Growth In business, it’s easy to get caught up chasing the next quick win. A viral post, a sudden spike in followers, a short-term ad campaign, these things feel exciting in the moment. But more often than not, they fade just as quickly as they arrive. […]

The Hidden Costs of DIY Marketing (and How to Finally Get Consistency Without Burnout) For many small business owners, DIY marketing feels like the only option. Budgets are tight, tools are everywhere, and the idea of hiring a full marketing team seems impossible. So, you wear all the hats: marketer, content creator, social media manager, […]

Why We Love Working With Midwest Seamless We’re lucky to partner with some incredible clients, and one of our favorites is Midwest Seamless. Mike and his team aren’t just great at what they do; they’re the kind of people who remind us why we love supporting small, family-owned businesses. A Perfect Fit Between Two Local […]

How I decided to join the Goldman Sachs 10,000 small business program Sometimes the best opportunities come when you least expect them. For me, joining the Goldman Sachs 10,000 Small Businesses program started with a chance conversation at the Urbandale Chamber of Commerce. I had heard of the program before but never really looked into […]

Why Small Businesses Trust WMM to Handle Their Digital Marketing If you’re a small business owner, chances are you’re wearing way too many hats. Between managing day-to-day operations, fielding customer calls, and putting out fires (literal or metaphorical), marketing often ends up at the bottom of your list, or worse, rushed and inconsistent. If this […]

Running a local business, no matter where you’re located, comes down to trust and visibility. At WMM, we combine top-tier digital marketing expertise with a personal, relationship-driven approach that makes you feel like we’re just down the road. Whether you’re managing your SEO and Google Business Profile yourself for now or looking for a long-term […]

What Is Reputation Marketing? (And Why It’s a Game-Changer for Local Businesses) Here’s the truth: You can have the best crew, the cleanest installs, and the fastest turnaround times in town… but if people don’t see that online, it might as well not exist. That’s where reputation marketing comes in. It’s not just about managing […]